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Thoughts and practical tips on video, storytelling and content that makes people listen.
Filming with a phone or a camera – how much money do you need to start a YouTube channel?
Do you need an expensive camera to start a YouTube channel? No — your phone goes a long way. Here's what's actually worth spending money on in the beginning.
Read the articleFind your angle & niche (what makes you unique)
You don't need to know exactly what the channel should be about before you start – but your angle decides everything. Here's how to find the intersection between what you care about and what the audience wants to see.
Read the articleWhich format should you choose when starting a YouTube channel?
Vlogs, interviews or travel shows? The format you choose has to be something you can keep producing every week – for a long time. Here's why simple is often smarter than advanced in the beginning.
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